A K-Shaped Economy Emerges
The U.S. economy is showing signs of a deep divide in consumer behavior. Wealthy households are sustaining overall spending levels, while middle- and lower-income groups have seen their consumption stagnate. Economists warn this “K-shaped recovery” has taken shape even before new tariffs take full effect, raising concerns about added pressure on lower-income households and potential weakness in the labor market.
According to Moody’s, the top 20% of earners now account for more than half of all consumer spending. In contrast, middle- and lower-income consumers began 2025 with spending levels that have barely kept pace with inflation, masking the strain on a large share of the population.
Spending Power Concentrated at the Top
Consumer spending makes up two-thirds of U.S. GDP, making its composition critical for economic growth. The current pattern shows resilience in aggregate numbers, but much of it is being driven by a small, affluent segment. Mohamed El-Erian, president of Queen’s College at Cambridge University, notes that lower-income households are struggling, and businesses serving that segment have little pricing power.
Wealthier households are also benefiting from the “wealth effect” — the boost in spending that comes from rising stock prices. However, this creates vulnerability. If equity markets weaken, affluent consumers could cut back, removing one of the few strong supports for the economy.
Small Businesses Feel the Strain
The gap extends beyond consumers to businesses. Large corporations, many of which influence stock market performance, have remained relatively strong. Small businesses, however, face more difficulty, especially when serving cost-sensitive customers. As small firms are the largest source of U.S. employment, prolonged weakness could translate into broader labor market problems.
This imbalance risks creating “bigger cracks” in an economy already dealing with uneven growth. If hiring slows in the small business sector, the job market could weaken further, compounding pressure on lower-income households.
Risks Ahead
Economists caution that the current reliance on high-income spending is unsustainable if market conditions change. Ryan Sweet, chief U.S. economist at Oxford Economics, warns that a market downturn in the fall could undermine the wealthy’s spending power. With tariffs yet to be fully absorbed into prices, lower-income consumers may face even more financial strain.
The emerging reality: a small group of wealthy Americans and large corporations are keeping economic indicators afloat, while the majority of households struggle to maintain their standard of living in the face of persistent inflation.
